Why Organizers Choose TicketRoot
Because we think like organizers, not just vendors.

We’ve Been Here Before Events Were Digital
Our roots are in print—wristbands, lanyards, badges, even those old plastic token bars. We worked with BookMyShow, Zomato, DNA Networks, and Paytm Insider before moving into tech. The plastic waste we saw drove us to build our first NFC-based cashless system. It launched overnight at a food fest in Bangalore and ran for three years. When we sold it in 2019, we took everything we’d learned into what became TicketRoot—built for the actual, unpredictable pace of live events.
Designed for the Real Pace of Events
We’ve worked events where 200 guests check in calmly, and others where 55,000 need to scan and pay across 1 km of beach. TicketRoot’s tools don’t expect order. They adapt to chaos—whether that’s a crew learning the app minutes before gates open or poor signal on site. At that Chennai food court, merchants saved nearly two hours a day—because their end-of-day “hisaab” happened in real time, not by manually counting tokens in a tent.


Print, Tech, and People—All in One
We provide more than a dashboard. Our team handles event printables—QR bands, badges, check-in materials—and stays close during your event. If a scanner’s stuck or queues build up, we’re usually already fixing it. This isn’t a hotline or outsourced help. It’s people who know your setup, trained and briefed for your flow. Whether it’s 300 guests or 30,000, we show up, stay sharp, and keep things moving when they matter most—on the ground.
Cost-Efficient Without Cutting Corners
Efficiency at events isn’t about software pricing—it’s about avoiding waste. We help reduce overprinting, redundant hardware, and time spent on tasks that should’ve been automated. Organizers using our tools have switched from paper guest lists and plastic tokens to QR bands and real-time tracking. The result? Fewer surprises, faster closeouts, and more predictable ops. And if you’re on a budget, we adjust the stack to match what’s essential—not what looks good in a demo.


Built With You, Not Just For You
Most of our features started as field requests. A client needed zone-specific badges—we built that in. Another needed bulk uploads to simplify exhibitor access—we made it smoother. We don’t believe in fixed templates or one-size-fits-all flows. Whether you’re hosting a brand event, a festival, or a members-only meet, we match our tools to your context. That’s how we’ve kept our earliest users involved, from Paytm Insider to community-led festivals, year after year.
What Matters Most to Us
Reliable
Because if it fails on event day, nothing else matters. We’re there when it counts.
Adaptive
No two events are the same. Our tools flex to fit your flow, not force a new one.
Grounded
We’ve worked the floor. We know the stress. That’s why we build with empathy, not ego.
Thoughtful
From pre-event plans to post-event insights — we obsess over the details so you don’t have to.
Meet the leadership team

Ragni Ved
Co-Founder

Vineet Ahuja
Co-Founder